South Africa, Johannesburg – 20 November 2017; Sony Mobile is excited to announce the upcoming Sony Mobile ‘Xperiential stand’ taking place in Cape Town at Tygervalley Mall from 21 November to 10 December 2017, just in time for Black Friday and Cyber Monday. As a leading communications innovator, Sony Mobile continues to re-affirm its position, by offering unique experiences that break new ground in consumer technology.

As part of the ‘Xperiential stand’ shoppers are invited to explore a world of possibilities with Sony Mobile to find your perfect Xperia match by upgrading to the latest Sony Xperia smartphone, get great deals, interact with the award-winning Xperia Touch, have fun with PlayStation and stand a chance in winning great prizes to the value of R200,000. To showcase some of the key features of the recently launched phones, Sony Mobile has included engaging activities on the Xperia stand for all shoppers to enjoy. With the recent launch of the Sony Xperia XZ1, consumers are invited to experience the unique 3D creator zone or the slow motion display from the Xperia XZ Premium, voted the world’s best new smartphone at 2017 Mobile World Congress. For Playstation fans, come and explore mobile gaming with Playlink, which offers a refreshingly interactive experience for all those gamers out there. For selfie lovers, come and take a giant selfie and capture big moments with Sony Mobile.

To add to this exciting promotion, Black Friday will take things to another level with massive prizes up for grabs. Upgrade your phone to an Xperia Smartphone at any operator in Tygervalley mall on Friday, 24 November and get ready to challenge the mighty Ventinator machine on the Sony Mobile stand. Not only will you get the chance to walk away with guaranteed unbelievable prizes such as the Sony Extra Bass headphones or Playstation 4 but two lucky customers will walk away with R25,000 each and possible further cash prizes totaling R70,000.

Tygervalley Mall: 21 November – 10 December